“The Ministry of Ayush aims to take the spirit of that one-day celebration further—transforming yoga into a daily practice. This vision has taken shape as Yoga 365, a nationwide campaign to make yoga an integral part of citizens’ daily lives,” Prataprao Jadhav, Union Minister of State (Independent Charge) for Ayush, said.
The initiative was formally unveiled during the launch of Yoga Mahotsav–2026, which marked the 100-day countdown to the 2026 edition of IDY. At the event, held at Vigyan Bhawan, New Delhi, the Morarji Desai National Institute of Yoga (MDNIY) signed a Memorandum of Understanding with the wellness platform Habuild to offer free daily online yoga sessions.
From Awareness to Action
The Minister said, “India already has one of the highest levels of awareness about traditional wellness systems, but the real challenge lies in translating that awareness into consistent practice. According to the National Sample Survey (NSS), awareness of traditional systems like yoga stands at 95 percent in rural India and 96 percent in urban India. The NSS also found that in around 1.1 crore households in rural India and around 1.4 crore households in urban India, at least one household member regularly practises yoga.”
He said, “This gap between awareness and practice is precisely what the Yoga 365 campaign seeks to bridge. Yoga is a powerful discipline for mental clarity, physical health and emotional balance. Through Yoga 365, our effort is to encourage people to integrate yoga into their daily routines so that wellness becomes a way of life rather than an occasional activity.”
The campaign aims to mobilise communities through mission-mode outreach, promote behaviour change, and integrate yoga into diverse spaces—from schools and offices to neighbourhood groups and digital platforms.
